Happy 100th: Birthday Cake Oreos

[Photographs: Robyn Lee]

Mass-market food brands like to find occasions to celebrate themselves (is there a National Sandwich Cookie Day? We bet there is). But we'll let Oreo celebrate their 100th birthday on March 6 without an eye roll. After all, how many supermarket sweets have been around for a century?

In honor of the centennial, their "cake" comes in a pretty predictable form: Birthday Cake Oreos. They're on shelves now for a limited time.

The look says "Funfetti," and that's a pretty clear indicator of the flavor, too. They end up tasting like the "Cake Batter" flavor at Coldstone Creamery, or a cross between that and Funfetti cake frosting. Intensely sweet, and much different than the standard Oreo cream. They even smell like frosting, rather than like Oreo.

"I'd eat these," national editor Erin Zimmer said happily, munching on one. If you're down with sugar (I mean, these are supermarket cookies) and with the distinct, chemically-but-not-that-bad sweetness of Funfetti, odds are you'll appreciate these. What they don't taste like: normal Oreos with sprinkles. But that's all right. It's Oreos' birthday, they can dress up as cake if they want to.

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