When Ben & Jerry's released a limited-batch Chocolate Flourless Cake ice cream flavor exclusively at Walmart this year, they were criticized by fans. "Talk about selling the soul of a product!" But the hippie-dippy Vermont ice creamery is trying to work with the multinational corporation to change food systems.
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We thought we had sampled all of the new 2010 Ben & Jerry's flavors when word got out about an elusive new exclusive: Flourless Chocolate Cake. Find out if this new flavor warranted a 30-mile roadtrip to the nearest Walmart.